With a degree in Social Communication, specialising in Corporate Communication, Lucinda’s professional career has been one hundred percent dedicated to press relations. She has attended some language training courses, advertising and marketing and social content management.
Communication Consultancy
She started working at a communications agency in August 2006 and over the years has developed a wide range of skills and participated in numerous projects in different areas of corporate communications.
Her work has included drawing up communication plans and planning and developing strategies for institutional communication and product communication for national and international clients, as well as activities in areas such as consumer (luxury) and lifestyle.
Media Relations
She has experience in media relations and crisis management, helping organisations to maintain effective and clear communication in challenging times. Throughout her career, she has worked with a diverse portfolio of clients, including public institutions, large companies and organisations from different sectors.